The holiday cottage industry has grown rapidly over the last decade, which has resulted in an influx of opportunistic owners and it seems that every barn conversion, shepherd’s shed and annex is being renovated ready to welcome guests. It is now more important than ever to ensure your holiday cottage has a targeted, and well thought out marketing plan that gives your property the best chance to maximise it’s reach and opportunity to be seen by the correct target audience. Discover the best tips, insider tricks and case studies for holiday cottage marketing.
Whether you have bought yourself a new home waiting to be furnished, or you have a countryside cottage in need of some TLC, home improvements are a great way to maximise your holiday homes potential. By upgrading your property and inviting a new set of guests into your cottage, you can increase your bookings. Learn about seasonal tips and sustainable suggestions to get the most out of the holiday cottage this year.
At the centre of your holiday cottage is always the guest, they are the reason the property has been transformed into a holiday cottage and the reason you will get the return on your investment and turn a property into a business. When designing your holiday cottage & discussing ways of attracting more guests each aspect of your decision making should be guest focussed. Learn how to attract more guests & improve your off peak bookings.
There are many opportunities when it comes to property, and the holiday letting industry is another powerful tool contributing to economic growth each year. Tourism is a vast branch of our economy in the UK and with so many new holiday cottages appearing each year it is important to get the right support and information before you buy, so you do not make the simple mistakes that trip up so many owners around the country. Learn the things you need to know before buying a holiday home and the steps you should be taking once you own a holiday home to get it guest ready.